The Fenerbahçe Token project was launched in 2021 through a collaboration between Paribu, Türkiye’s pioneering technology company and leading crypto asset exchange, and Fenerbahçe Sports Club. The project aims to offer fans a new range of exclusive benefits.
Paribu and Fenerbahçe Sports Club are now taking the collaboration they began in 2021 to a new level. The collaboration that began in 2021 for Fenerbahçe Token has expanded, offering Fenerbahçe Token holders exclusive benefits that are unparalleled anywhere in the world. The advantages were announced at a signing ceremony at the Ülker Stadium Fenerbahçe Şükrü Saracoğlu Sports Complex on Thursday, December 19, 2024. Yasin Oral, Founding CEO of Paribu, Ali Koç, President of Fenerbahçe Sports Club, and Erol Bilecik, Vice President of Fenerbahçe Sports Club, were present at the signing ceremony.
The event garnered substantial media attention and included a thorough discussion of the collaboration. In addition to exclusive perks such as playing 11-on-11 matches at the stadium, attending away games, and participating in penalty shootouts, fans will also have the opportunity to take part in one-of-a-kind events never seen before. The advantages offered through this collaboration provide fans with a unique opportunity to engage with Fenerbahçe Sports Club. This interaction will be enabled through auction and voting features provided by Paribu via its dedicated application.
Spanning the 2024/2025 and 2025/2026 seasons, the collaboration aims to strengthen the connection between the club and its fans through Fenerbahçe Token. New projects that aim to elevate the fan experience are shaping the industry, showcasing the transformative potential of blending sports with technology.
The specifics of the 40 events planned over the course of this two-season collaboration will be made available on the official social media platforms of Paribu and Fenerbahçe Sports Club.
Fenerbahçe Token, launched in 2021 as a collaboration between Paribu and Fenerbahçe Sports Club, made history by setting a world record on the day it was issued. Following the launch of the FB/TRY parity on Paribu, $150 million in trading volume was achieved in just three and a half hours, with 500,000 Fenerbahçe Tokens selling out in under 30 seconds. The pre-sale of 20 million Fenerbahçe Tokens wrapped up in 1.5 hours, bringing in $52 million in revenue for the club.
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